Advertising & Marketing
About Your Company
We help consumers get a better deal from their utility providers.
Our target audience is all everyone who pays household bills
Screen / Digital
Preferred Logo Style
Colors to Explore
Is this fair?
Top 3 Things
It needs to feel like an industry standard
It needs to be universally and quickly recognised
It needs to feel independent
'Fair' is the key word here. We are the customer champion and want people to feel that when they see this logo someone is on their side.
The Logo needs to be adaptable to sit on the websites and colour schemes of all major brands - eg websites in different colours and styles, static or video from brands like Vodafone, or AT&T, or HSBC Bank
The file formats are all the standard ones for websites and design - ie EPS, Jpeg, PDF, etc
We should have the master version in the chosen colour, and a reversed out version in both black and white so it is adaptable to different brands
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