• Award$200
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  • Creatives26



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Business Info

Business Name


summerinmars.com is the newest project of one of the world's leading entertainment software companies based in California. (per contractual agreements, the company name is listed as confidential)

*Must be bold and clean, using strong lines.
*Glossy surfaces and 3D appearance are welcomed but not necessary.
*The logo should stand on their own as a brand.
*Text is a complement of the logo and it should express a serious company, we prefer any Helvetica family style of fonts and please stay away from any comic style of fonts.

You MUST follow closely the guidelines described in these two pages:



What is the exact name you would like in your logo?

"summerinmars" -and then- "software" (separately and with a lighter font)

Target Audience

What is your industry?


Describe the target audience for your logo

Our customers are technology-savvy and knowledgeable about extremely-effective and well-design products (software). Definitely profile our customer as an Apple product consumer.

What are the top 3 things you would like to communicate through your logo?

Summer, Mars and Fun!!!

Obviously the company/project name hardly reflect what the company provides, as result just focus about this idea: spending a futuristic pleasant cool summer by the beach in Mars, the red planet. Think for one second that you are designing a logo for a futuristic travel agency instead.

Style and Concept

What logo styles do you like (text only, image only, text and image, etc.)?

Both, logo and text - however, the logo should stand on their own as a recognizable brand. (do not overlap text and logo)

About the text:
"summerinmars" -and then- "software" (separately and with a lighter font)

What colors do you want to see in your logo?

Red and anything that goes with it. Ensure to follow the web2.0 design style

What colors do you NOT want to see in your logo?

No restrictions.

Where will your logo be used (print, website, etc.)?

Print and Online media. (and someday in mars)

Do you have other info or links you want to share?

You MUST follow closely to the guidelines described in this two pages:



We strongly suggest using these three companies logos as inspiration:


http://www.mozilla.org/ (the firefox logo)




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