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LET ME TELL YOU ABOUT US:

A startup - importing dates from the Middle East - there are hundreds of different types of dates, and we wish to provide selection boxes with different types from different countries. The brand name is 'Shukr Dates' meaning to give thanks/be grateful in Arabic

HERE IS WHAT WE NEED:

We need a logo, which will should be easily transferable to the box packaging (a box with a plastic window) - to be designed later

OUR TARGET AUDIENCE IS:

Varied demographic - a very traditional market, initially Arabs and Asians, and then branching out into indigenous markets. Brand must have broad appeal - contemporary treatment of a traditional product. Lots of heritage. A premium product at an affordable price. Dates can be fun! Natural sugars and a staple food

WE LIKE THESE EXAMPLES:

A play on the Arabic text might be an option? The logo must be striking to catch the eye on a crowded shelf, but not too complex as it will be used on varying packs/packages

WE ABSOLUTELY MUST HAVE THIS IN OUR PIECE:

The name 'Shukr' must appear.

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