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LET ME TELL YOU ABOUT US:

- Darby for Stagers is a new web application that allows home staging professionals to manage their business and their inventory online.

- We have an existing, generic small business application at mydarby.com but we are looking to focus our brand on our Home Staging niche market.

- We are going to also have a web site designed once we have our identity established.

HERE IS WHAT WE NEED:

We're looking for a logo that conveys the following about our software:

- Friendly/Easy-to-use

- Specific to staging professionals

- Professional but not too serious

This will mainly be used online (in the application and in online newsletters). We will have business cards and it will be printed but that is not as important.

OUR TARGET AUDIENCE IS:

We are building this software specifically for home stagers. A home stager is someone who prepares and decorates homes that are for sale so that they sell quickly. Staging can range from bringing additional furniture/artwork into a house and/or rearrange the existing furniture to make the house more attractive to fully furnishing a vacant home.

The vast majority of stagers are women between 30 and 45 years old.

WE LIKE THESE DESIGNS:

We like smooth, clean designs. Here are some examples. They are not necessarily staging-related but it will give you an idea of the style we're looking for.

http://logopond.com/gallery/detail/72467

Good, clean design with depth.

http://logopond.com/gallery/detail/50274

Simple color palette, clean, good sense of depth

http://creattica.com/logos/bamboo-paperi...

Simple colors, clean.

http://templates.entheosweb.com/template...

Simple, good colors but needs a contemporary sofa.

http://templates.entheosweb.com/template...

Simple, good colors but needs a contemporary sofa.

WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:

- We need something stager related. For example, a house, furniture, etc.

- Something related to software or the Internet would be nice but not required.

- Should contain the words, "Darby for Stagers". "Darby" can be more prominent but the words, "for Stagers" shouldn't be too small.

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