About Your Company
I'm starting my own fashion & design brand out of MIAMI. It will be "cut-and-sow" lines for each season. I'm walking the line of high fashion & bridge brand . A bridge brand is one where the look and design is close to par with high fashion but maybe more affordable. My target auduience is male/female age 19-35 range focused primarily on urban living and urban big city fashion. Sleak, COOL but with that touch of "expression" and flare ! My brand exudes confidence & demands attention. Imagine the colors black, white & denim but then add diamonds to it! My brand cares about the details of an outfit, from the material to the accessories. This is a Character-driven brand , one built around my own character Joseph Jett, a designer in Miami who is put together and confident but with charisma and creative flare & exudes expression.
Screen / Digital
Preferred Logo Style
Image + Text
Colors to Explore
JETT (brand name) JOSEPH JETT (my designer name)
Top 3 Things
1) confidence & cool 2)luxurious 3)high fashion look, with a very memorable icon (examples : Armani, Chanel , Prada , Versace , Gucci , Tommy Hilfiger , etc )
I'm not opposed to a color pallete , but when I imagine my logo it's very "white & black or shiny silver/neon" based. Obviously don't want to limit anyone's creativity at the same time. Again, the likes of Versace with the medusa icon and Armani w/ the eagle, or Chanel with the simple CC interlocked are my inspirations. I'm hoping for a font that fits my vibe & and an icon. My brand is very centered around a character-driven brand; my character and the clothes I create with have that "extra touch of expression and shine" to them, and I want that to be felt in the logo somehow. While also maintaining cool and sleak. Remember, this will be based out of MIAMI and I'm very influenced by the vibe of Miami.