Updates
Background
Industry
Physical Fitness
About Your Company
The Outsiders is a grassroots fitness movement based out of Charleston SC. The concept is modeled after the November Project https://november-project.com/ with three main components: Early , Outdoors, and Group. We meet three time s a week at 6AM in public outdoor settings - parks, stadiums, parking garages, etc. Our goal would be to attract groups as large as 150 and create a fitness movement which could be scalable to other markets. The group is free to members and supported by my medical practice (Access Healthcare) under the name Access Athletics and other sponsors.
Execution
Logo Usage
Print
Screen / Digital
Clothing
Other
Preferred Logo Style
No Preference
Colors to Explore
Grey
Yellow
Logo Text
Outsiders
Tagline: Get up. Get out. Get Together.
Top 3 Things
Outdoors, Early, Group
Additional Info
The logo is going to be used in conjunction with the Access Athletics logo (shared below) so should fit along with that logo. We use outoor elements - steps, park benches, lightposts to incorporate into our workouts and I thought the logo could represent that - perhaps a stick figure TRXing off of a light post (Perhaps the letter "i" in Outsiders?) so I've attached a photo of what that looks like.
Materials
Contract
Files
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