• Award$200
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  • Creatives13

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Business Info

Business Name

LVI Media Productions/also for personal use

What is the exact name you would like in your logo?

The 'JACKS

Target Audience

What is your industry?

Men's League Hockey Team

Describe the target audience for your logo

Our team, and our fans (well, our team anyway - no fans to speak of - well, my wife I guess...)

What are the top 3 things you would like to communicate through your logo?

Toughness. Brawn. Hockey-playing, NorthWoods Lumberjack!

Style and Concept

What logo styles do you like (text only, image only, text and image, etc.)?

Illustrated Image with text in front - will be used for a crest on our team jersey.

What colors do you want to see in your logo?

Most likely to be sewn onto a red/black lumberjack plaid themed jersey. So could be red and black with some white/silver...maybe some browns or greens. Earthy. Outdoorsy.

What colors do you NOT want to see in your logo?

Pink!

Where will your logo be used (print, website, etc.)?

On our team jerseys. These will be very high quality jerseys (the image will not be screen printed, but full color and created into a crest that will be sewn on like a professional quality jersey)

Do you have other info or links you want to share?

http://bigstick.ca/

The above link is actually pretty cool and somewhat close to what we are hoping for. Just want it to have the opposite look...instead of a hockey player, wielding an axe...we want a big, brawny (maybe brown or redhead?) lumberjack wielding a hockey stick! He may or may not be slashing at an actual Large Pine tree with his hocky stick...but he'll definitely be using a two handed motion (one that he would most DEFINITELY be given a penalty for in a hockey game!)

Ruthless, menacing, tough and mean, yet not bloody or murderous! Just good old northwoods, cold weather (Minnesota) hearty!

While the look (similar in some ways to the www.bigstick.ca logo of a lumberjack) will be illustrated, it should not look TOO cartoony (if that is a word) It is for a grown men's bar-league hockey team and NOT a child's hockey team. We're a bunch of guys in our 30's who like to have fun and want a nice logo for our team that projects toughness, brawn and a focused, determined efficiency of motion!

Materials

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