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LET ME TELL YOU ABOUT US:

Cupcake Affair is a new and exclusive cupcake and coffee shop in town. Seduced by our daily homemade and lusciously delicious cupcakes, customers wont be able to hold back temptation. Who can resist the thought of cheating with a cupcake?

As a small and cosy caf outlet we are offering customers moments of indulgence in an ambiance full of charm. Our uniquely designed Cupcakes, sold with the best premium coffee, make us the desired location of choice for anyone who appreciates the finer things in life.

HERE IS WHAT WE NEED:

The affair theme does not necessarily need to be reflected. We need a logo that represents a fresh and cheeky concept, yet shows elegance and style. It is essential to have some sort of cupcake icon in it.

We need it to appear on the shop front, but also on take away material such as cupcake boxes (stickers) and coffee cups. We need it immediately for a website.

OUR TARGET AUDIENCE IS:

Our target audience are clearly more sophisticated women, typically aged between 25 and 50, that are prepared to pay premium for a little indulgence. We therefore primarily target young professionals but also have regular custom from students and housewives, tourists and expats, shoppers, cake and coffee lovers.

WE LIKE THESE DESIGNS:

We like simple, clean and tasteful design, preferably within a shape or a frame rather than a collection of dispersed images/texts.

We would like the design to have a contemporary feel with a hint of nostalgia. It must also display a premium feel and give a professional impression.

We like these colors:

Dark brown

Fuchsia, dark pink

Yellow

Turquoise

WE ABSOLUTELY MUST HAVE THIS IN OUR DESIGN:

It is essential to have some sort of cupcake icon in it.

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