LET ME TELL YOU ABOUT US:
Boston Ocean Racing races for the youth of Boston, and the sport of sailing.
Dedicated to excellence in yacht racing at some of the world's finest regatta's, Boston Ocean Racing is an experienced offshore racing team committed to exceptional results for our charity, our sponsors, and our team. Collectively, our founding team has participated in hundreds of Boston area racing events including multiple successful entries in the Corinthian 200, the PHRF Championships, Block Island Race Week, the Buzzards Bay Regetta, the Figawi, and the Marion-Bermuda race. Boston Ocean Racing began their international work taking 6th in the 2009 St Martin Heineken Regatta.
We believe that the sport of sailing, and sailboat racing, provide an excellent opportunity to build life skills in teamwork, leadership, and dedication. These values align well with the mission of The Courageous Sailing Center in Boston, where sailing is the stage used to teach life lessons.
HERE IS WHAT WE NEED:
Logo for website (www.bostonoceanracing.org)
Logo for letterhead - sponsorship proposals, thank you lettters...
Logo for T-shirts, hats and jackets
OUR TARGET AUDIENCE IS:
We have two primary customer:
1) Fellow sail racers when they see our logo on our hats, shirts, jackets... during races. We want the logo and our image to portray sharpness, speed, be very clean.
2) Potential and current sponsors. As current and potential sponsors look at our website or collateral, we want them to see a professional image which is aligned with our mission and feels like a team which is organized and determined.
WE LIKE THESE DESIGNS:
WE ABSOLUTELY MUST HAVE THIS IN OUR DESIGN:
A logo which feels fast (but not cheesy), visually incorporates Boston (Boston light house, the zakim bridge, the cape code "arm" (http://www.capecodsalties.com/images/Cap...), and ideally gets across the idea of a sailboat, but this is not a critical as the first two.
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