About Your Company
We make whimsical floral and easy-to-wear clothing for women ages 25-35. Our clothes are both subtle and bright. Our girl is very romantic, care-free, kind, effortlessly beautiful. She likes nature, poetry, is inspired by the culture and fashion of the 1800s. We want our logo to evoke happiness and playfulness with a level of sophistication.
Screen / Digital
Preferred Logo Style
Image + Text
Colors to Explore
2 versions. #1: Fleur & Sonnet #2: Fleur Sonnet
Top 3 Things
Femininity, playfulness, beauty
Brands to reference: LoveShackFancy, Ulla Johnson, Free People, Caroline Contas, For Love and Lemons, Anthropologie. Play with different iterations of using the "&" or other symbols to take place of the "and".
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