Tell us what you need
What is the exact name you would like in your logo?
What is your industry?
What are the top 3 things you would like to communicate through your logo?
Performance Bedding Accessories, Technical Fabrics, Action Sports/Lifestyle customers
1. The logo can be single color
2. The logo can be 2-tone
3. The logo can be 3-tone (image/symbol color, then brand name.) should be complimentary though not three different contrasting colors.
4. Bright colors and fashion forward colors
5. No neon colors - this trend will not last long.
6. Colors should evoke performance and enhancement of persons lifestyle by buying the product
What logo styles do you like (image + text, image only, text only, etc.)
Multiple design options include:
1. Symbol, with text
2. Image, with text
3. Text only (Comfort Fit)
4. Symbol or image with initials
5. Text with initials (CF, Comfort Fit)
we will need fonts and all native files -(not just outlines of logos) jpg
Do you have any other info or links you want to share?
Here is the competition we are going after - will give you a good idea of products and packaging. Plus their pinterest accounts have lots of images of their products and models.
1. http://www.bedgear.com/ (logos attached)
2. http://www.sheex.com/ (logos attached)
OTher websites for inspiration: UnderArmor, Nike, Reebok, Adidas, New Balance, Lululemon
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