Tell us what you need
What is the exact name you would like in your logo?
What are the top 3 things you would like to communicate through your logo?
We are chill, down to earth, and very personable. We love climbers and we foster a sense of community among our customers. Outdoorsy, Comfortable, Community of Climbers, Secure and Professional.
What logo styles do you like (image + text, image only, text only, etc.)
Have you every heard of backcountry.com? Gear Express needs an iconic logo like that. We need something that will anchor our brand on the web. We also need something that will transfer well to other applications like clothing, stickers, and vinyl cutouts.
Seeing as we are a web based company, our logo has to have our domain name in some iteration of it. But, we also need it to work as a stand-alone logo or together with the domain name. Feel free to use all or some caps.
The new logo will appear prominently on the top of our forthcoming website, in email, and in print campaigns. We want to see options in banner shape to appear across the top of the website header (short and wide), and as a block (proportionately tall and wide).
Traditionally we have shortened our name to GX in the logo, but this is neither required nor expected. We need a fresh start to propel the company's rebranding initiative.
Our community is everyone who enjoys climbing and being outdoors.
I promise to be an active buyer, so please send your questions or comments. I will provide feedback as quickly as I can.
Do you have any other info or links you want to share?
You can see our outdated logo on our website: gearexpress.com. Note: your logo will not appear on this website, but will be part of our re-branding campaign and a newly designed site.
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