LET ME TELL YOU ABOUT US:
We are going to launch a new site for the Sleep Apnea community to replace worn CPAP parts.
What in the heck is CPAP? A "continuous positive airway pressure" (CPAP) machine is used mainly by patients for the treatment of sleep apnea at home. Read more at Wikipedia if you like (http://en.wikipedia.org/wiki/CPAP).
At CPAPreplacementmask.com, masks and other supplies ship FREE plus there is a No Risk Guarantee. We will even offer help from trained Medicare Experts to answer any coverage questions people have about CPAP and its relation to (US) Medicare coverage. What's more, often times Medicare covers the cost!
HERE IS WHAT WE NEED:
The logo needs to set a tone that this site is the comfortable, sensible choice to get CPAP replacement parts.
OUR TARGET AUDIENCE IS:
The primary target audience is someone who is typically 65 or older and a (US) Medicare participant. There are also many blue collar men, typically overweight. The secondary audience is caregiverswives or domestic partners, children or a person who can observe the person sleeping (better said...have to deal with the snoring).
These devices are worn at night while sleeping. The logo should relate to the feeling of waking refreshed.
WE LIKE THESE DESIGNS:
For this audience we like: large type, simple icons or delicate flourishes
WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:
Must include the domain name: CPAPreplacementmask.com
Please avoid alert colors like red, orange and yellow.
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