LET ME TELL YOU ABOUT US:
A few years ago, a trend started in snowboarding where people wore unconventional XL tall tees hanging out from the bottom of their jackets to add personal flair to their outerwear. It was then that Priscilla Levac, founder and designer of Cilla, made it her goal to create a base layer that's flattering to the women's body with a waterproof band at the bottom that would stick out in the same way that the long t-shirts do.Cilla was an instant success in the snowboarding industry.
Beyond snowboarding, women have started wearing Cilla for all kinds of sports and activities such as yoga, running, at the gym, hiking, mountain biking, or just chilling. "I don't want to have to transform into someone else to go mountain biking or to go hiking; I just want to look like me in my regular clothes," says Priscilla.
Visit the site at www.cilla.ca
HERE IS WHAT WE NEED:
We are currently using the cilla name in a handwritten font (see attached). we would like to continue with the this - however we would like to add a logo mark.
Cilla is fun, infectious and irreverent - yet it is NOT a teenybopper snowboard company. There is an element of maturity and sophistication.
OUR TARGET AUDIENCE IS:
16 year old to 30 year old females. Active in many sports not just snowboarding.
WE LIKE THESE DESIGNS:
Lululemon, nike, addidas...you know - all the regulars
WE ABSOLUTELY MUST HAVE THIS IN OUR DESIGN:
Not attached to anything in particular - have fun!
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