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Business Name: Central America Middle School Adventures (CAMSA)

What is the exact name you would like in your logo? CAMSA

What is your industry?
Learning thru Travel: education and adventure

Describe the target audience for your logo
Parents of children in middle school and kids ages 11-13, who want to experience a new place, learn new things, experience travel to another country, with friends, who may be interested in science (animals, volcanoes, rainforest, geography, food production), culture/history (Central America), Spanish, outdoors, and FUN. Target traveler is middle school students - aged 11-13 years of age. Target payer is the parent of the middle school-er. We want to inspire travel, adventure, education, service learning, cross-cultural exchange that is safe adn cost affordable. We make the travel experience easy. Knowledgeable and experienced staff who have traveled to the region extensively.

What are the top 3 things you would like to communicate through your logo?
This company specializes in this age group and this region of the world (not high school, not worldwide, not tours)
Fun, middle school age specificity, outdoors, volcanoes, rainforest (lush environment) kids, natural enjoyment of seeing and learning new things in a new place

What logo styles do you like (text only, image only, text and image, etc.)?
Modern, block, bold- text and image (but we are open on this), easy to read, fun and exciting, adventurous, colorful

What colors do you want to see in your logo?
rainforest greens, browns, outdoors, colorfulness that is Central America. I think of green leafy rainforest accented with aqua, yellows, oragnes, reds, etc. Maybe the colors of a toucan or violet sabrewing bird - etc. Or other species found in Central America - monkeys, red eyed tree frog, quetzal, or butterflies. Or red and yellows of hot lava. Or plant life. Cetnral America has a variety of wildlife that hte logo can capture.

What colors do you NOT want to see in your logo?
Nothing too corporate

Where will your logo be used (print, website, etc.)?
Website, Print, Business Cards, Stationery, Brochures, Press releases, social media

What is the exact name you would like in your logo?

CAMSA

What are the top 3 things you would like to communicate through your logo?

Central America, Adventure, Middle School

This company specializes in this age group and this region of the world

What logo styles do you like (image + text, image only, text only, etc.)

Image and Text

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