LET ME TELL YOU ABOUT US:
SocEnt NYC is an agent for change, run by social enterprises, for social enterprises. It works to unite, inspire and lead New York's social enterprise movement. SocEnt NYC brings together the diverse field of social enterprise. It serves as advocate for the field, hub of information and education, and builder of a vibrant and growing community of social enterprises.
SocEnt NYC unites through the SocEnt NYC Network. It inspires through a dynamic, multi-layered programme of business support, policy and research, training and consultancy. And it leads by demonstrating to buyers, policy makers, media and the general public that social enterprise is the future of business.
[A social enterprise is an organization or venture that achieves its primary social or environmental mission using business methods. The social needs addressed by social enterprises and the business models they use are as diverse as human ingenuity. Social enterprises build a more just, sustainable world by applying market-based strategies to today's social problems.]
HERE IS WHAT WE NEED:
A logo that:
1. reflects innovation / a new better way forward (the old system is broken, so we are starting something new)
2. incorporates new york in a creative way
3. shows sustainability
4. reflects unity and/or collaboration
5. is simple (we tend to react well to clean minimalist design)
6. colorful (it needs to jump off the page as an icon in a twitter feed)
OUR TARGET AUDIENCE IS:
20-30 something creative social entrepreneurs. These people are well educated, savvy, young energetic. They are thought leaders and initiators. Young & energetic. Inspired and driven by something greater than personal greed.
WE LIKE THESE DESIGNS:
just to give you a feel for what we like check out the logos below at: http://www.fuelyourcreativity.com/50-kic...
maybe even something with a bit of a 3D look to it like microsoft's silverlight logo
WE ABSOLUTELY MUST HAVE THIS IN OUR DESIGN:
clean and simple
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