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LET ME TELL YOU ABOUT US:
We are Hiddenloop, a small(ish) startup company based in the UK. We are in the early stages of developing a new simple blogging application (for both the web and iphone). The project is almost at a beta stage and we are now thinking about branding the application.
http://hiddenloop.com (company website - still in development)
HERE IS WHAT WE NEED:
The blogging application is called 'Bugle' - and we are looking for a logo to represent the app. The logo must contain the logo image itself and the text 'Bugle'.
Bare in mind the logo will be used both in print and online, in at least two possible sizes - one regular and one to be placed in the footer of websites. The smaller logo can be a variation of the regular one, or simply re-sized down if it can be.
OUR TARGET AUDIENCE IS:
Bloggers - basically those who publish personal (or other) blog type content online. Be that using a full-featured blogging app (wordpress etc.), or something as simple as twitter.
More specifically we'd like to target those who are fed up with any complexities of blogging, and are looking for a very simple alternative to whats out there right now. Or new-comers to blogging, looking to get started quickly.
WE LIKE THESE DESIGNS:
Below are links to logo designs we like, you can feel free to ignore these.
You will see that there is a strong bias of hand-drawn "oldy-worldy" styles - which we do tend to like (and this may also fit well with the Bugle being an instrument of past generations) - But again these can be ignored if you come up with something better.
For your reference - here's what a Bugle looks like;
WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:
Logo and Text (Bugle)
Work at two different sizes (regular and small - for website footers etc.)
Easily recognizable as a Bugle (instrument)
Work in black and white (for print etc.)
No more than 2 or 3 colors (or gradients there-of)
Dont want to see;
Iconized, Very shiny or dumbed down looking logo's
Avoid lots of colors
Avoid hard to read fonts
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