• Award$250
  • Entries53
  • Creatives25

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Creative Brief

Who are you?

This project is for a Party Supply Business who sell balloons, party decorations, accessories, invitations, costumes etc.

What do you need?

We need a logo for the front of the store, which will be catchy and in a party-style theme. It needs to look professional and contemporary but with bright colours to appeal to children as well as adults.

The logo needs to look premium and not tacky and have an image as well as the name of the store.

We would like the logo to read Barry's Balloons & The Party Warehouse OR The Party Warehouse & Barry's Balloons - we are open to suggestions. We would like Barry's Balloons to be in a smaller sized lettering.

Who Is Your Audience?

The audience will be of all ages, customers who want to buy everything they need for a party under one roof. We want people to know what the store sells as soon as they see the logo.

Requirements

We Like These Examples

The image attached is something similar to what we want. It looks fun and the lettering stands out from the wall, and has a party-style theme to it. We've also attached a picture of the current building and logo so you can see what we are working with.

This website is a close example to what we are selling: http://www.partycity.com/category/party+...

We would like suggestions as to whether we have Barry's Balloons on top of The Party Warehouse or below it, in smaller lettering. Barry's Balloons is a primary name and The Party Warehouse a secondary name which we would like in larger sized lettering.

We Absolutely Must Have

We're open to suggestions on colours, the logo would probably need to be multi-coloured in order to be catchy and contemporary.

Spelling of business name:
Barry's Balloons & The Party Warehouse

Materials

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