One Acre Fund
What is the exact name you would like in your logo?
One Acre Fund
What is your industry?
Describe the target audience for your logo
Smallholder farmers in Africa
Current and potential donors (high net worth individuals)
What are the top 3 things you would like to communicate through your logo?
Business-oriented (not a typical NGO)
Style and Concept
What logo styles do you like (text only, image only, text and image, etc.)?
What colors do you want to see in your logo?
What colors do you NOT want to see in your logo?
Where will your logo be used (print, website, etc.)?
Print, t-shirts, website
Do you have other info or links you want to share?
We would like a logo that is consistent with our purpose and core values. We are a young organization (almost five years old) that is extremely client focused--we are based in rural areas of East Africa, bringing a business mindset to the work of helping farmers increase their crop yields. We currently serve 30,000 farmers in Kenya and Rwanda and will grow to reach 300,000 in the next five years.
We have received awards from the Skoll, Echoing Green, and Draper Richards Foundations, as well as the Financial Times Sustainable Banking Award for Achievement in Basic Needs Financing.
We are open to completely new logos, or updates/reworks of our current logo (attached here).
For more about us and our work, see: http://www.oneacrefund.org
Our purpose: We serve small-scale farmers. In everything we do, we place the farmer first. We measure success in our ability to make more farmers more prosperous.
Humble Service - We meet farmers in their fields and we get our shoes muddy. Farmers are our customers and we serve them with humility.
Hard Work We work hard every day. We execute with world-class professionalism and business excellence. Farmers deserve nothing less.
Continual Growth We improve every season. We work with determination to meet our goals and then stretch ourselves by raising the bar even higher.
Family of Leaders We bring together the best leaders, and build long-term careers. We care for team members like family.
Dreaming Big We envision serving millions of farm families. We build for scale with every idea and solution.
Integrity We do what we say, and our words match our values.
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