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Business Info
Business Name
AV Helpdesk
What is the exact name you would like in your logo?
AVHD or AVH
Target Audience
What is your industry?
Commercial audiovisual consulting
Describe the target audience for your logo
We are focused on fortune 1000 companies that have a critical need to communicate ideas both internally and between offices. A good example is a biotech company that has scientist across the world, seamless collaboration means better productivity and higher profits.
Within the organization our target client ranges from mid-level IT and Facilities managers to C-level executives. Generally our initial influencers are technical managers, but could also be financial personnel interested in reducing cost.
The best scenario is for our clients to be headquartered in Massachusetts, but already handle remote locations, and we plan to expand nationally. Many of the people looking at our site will be from foreign countries. We are regularly recommended to remote offices and trades people. The first thing they do is review our website. It needs to be clear, professional and give them confidence in our abilities.
We are also brought into jobs by architects, project management companies and other trades
What are the top 3 things you would like to communicate through your logo?
Progressive, communication, technical knowledge
Style and Concept
What logo styles do you like (text only, image only, text and image, etc.)?
We are interested in two logo types:
1. Text based - graphic components are nice if able to draw them out.
2. Graphic logo with the text AVHD or AV Helpdesk next to it
What colors do you want to see in your logo?
Open to interpretation.
What colors do you NOT want to see in your logo?
Anything pastel. Pinks. Anything "girlish" or too youthful. This should be a clean, trustworthy design that reflects the industry.
Where will your logo be used (print, website, etc.)?
Print, Website, etc.
Do you have other info or links you want to share?
http://www.bain.com/bainweb/home.asp
- Colors, graphic, clear message, contrast, justification, simplicity
http://www.reinvigorate.net/
- Message clarity, colors
http://hbcommunications.com/
- Layout, main graphic, section below main graphic. Don't like the complexity.
http://www.steveottenad.com/
- Layout, colors, icons and blurbs at bottom
http://www.krop.com/creativedatabase/
- Simplicity, message clarity, colors
http://www.creativespark.co.uk/
- Layout, colors, icons and blurbs at bottom
http://onehub.com/
- Logo
Materials
Contract
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