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Tell us what you need

What is the exact name you would like in your logo?

ABM | Automated Business Machines

Do you have any other info or links you want to share?

Our company is a distributor and servicer of cash handling equipment based in the Midwest (Toledo, OH). The company is over 40 years old. We currently use slightly different logos on our website and on what printed material we have. We're investing in improved print collateral and need to standardize and freshen up / modernize our logo, but we're looking for something that is graphically consistent enough that it will be recognizable to our 4,000 or so customers we have in Indiana and Michigan (we want to keep the logo visually similar because it is currently displayed on stickers affixed to the 5,000 + pieces of equipment we have sold and installed in Ohio and Michigan). I have attached two images below that will give you some sense off what we're trying to replicate / improve upon.

At a minimum, we'd like to get the existing logo into high resolution / vector based formats. We're also curious what sort of slight variations / improvements you all may be able to develop.

Lastly, we recently created a new tagline for the business. The tagline is "Providing financial equipment, sales and service to improve your productivity"

In a perfect world, we'd love to get versions that mirror the two files below.

1) horizontally oriented, with the logo on the left, the company name to the right of the logo, and the tagline beneath the company name.

2.) A version of the logo with the company name below it

3.) the logo on its own, or a set of files which we can crop so that we can have just the ABM logo alone

What are the top 3 things you would like to communicate through your logo?

As mentioned above, it's critically important that the new logo maintain a visual logo to our current logo(s).

What logo styles do you like (image + text, image only, text only, etc.)

Covered in the box above

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