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Background

Industry

Real Estate & Construction

About Your Company

We are an older apartment complex in Lexington, KY about to go through an extensive update, renovation and rebranding process. We want our new logo to communicate new, fresh, crisp and higher end sophistication.

Execution

Logo Usage
  • Signage

  • Print

Preferred Logo Style
  • Image + Text

  • Text Only

Preferred Fonts
  • Sans-serif

  • Mono

Colors to Explore

Grey

Aqua

Designer

Logo Text

Bellefontaine Apartment Homes

Top 3 Things

Fresh, Crisp, Welcoming

Vision

I like high contrast and easy to read, but with visual interest. We will use our logo on signage, letterhead, business cards, marketing material and banners, so it has to be readable AND eye catching. Script of any sort will need to be easily readable by passing cars. Other project's winning designs I like, for reference: The Lex Dallas, Vargos on the Lake, 3737 Hillcroft, The Village on West Irving and Las Velas at Hillcroft. Not fond of these projects' winning designs: Wellington Chase and Naylor Court Lofts.

Additional Info

Will need png, jpeg, and vector file.

Materials

Contract
Files

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