• Award$210
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Business Info

Business Name

Amacrine Information Development, LLC

What is the exact name you would like in your logo?

Amacrine Information Development, LLC

Target Audience

What is your industry?


Describe the target audience for your logo

small business, non-profit organizations

What are the top 3 things you would like to communicate through your logo?

the idea of integrating information/concepts

Style and Concept

What logo styles do you like (text only, image only, text and image, etc.)?

image with company name to its right

What colors do you want to see in your logo?

subdued colors. no pastels or overly bright colors.

What colors do you NOT want to see in your logo?


Where will your logo be used (print, website, etc.)?

It will be used on business cards, and it will likely also be used to anchor the design of a web page. It would be helpful if it looks good at large and small sizes

Do you have other info or links you want to share?

The word "Amacrine" in the company name refers to a kind of neuron in the retina that integrates light information from different parts of the visual field. This provides a nice metaphor for what the company does (integrating various data sources to provide useful information). Ideally, the logo would be a stylized representation of such a neuron (dendrites extending from a cell body). I prefer clean lines, though, and not something that looks "biological" (which would likely be too busy). It is important that the logo have a clean appearance, and I value that over any visual reference to the idea of a neuron.



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