LET ME TELL YOU ABOUT US:
This logo is for a product, a high pressure air compressor. We have clear ideas about the logo and it's a matter of executing and refining our idea.
HERE IS WHAT WE NEED:
A vector logo as per sketch outlined.
OUR TARGET AUDIENCE IS:
4 Wheel Drive people, outdoor types, defense personnel, practical, no nonsense people.
WE LIKE THESE EXAMPLES:
WE ABSOLUTELY MUST HAVE THIS IN OUR PIECE:
Name: Serious Air, Web address: www.seriousair.com.au Colours: Red and black on yellow. Lightning bolt.
The final version will need to fit into a 100x30mm rectangle, so keep to these proportions and maximise space.
Serious Air - Bold Text in red (Fire engine red)
Hard shadow on name
Try to give the name some perspective.
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