LET ME TELL YOU ABOUT US:
We're a full-service advertising and marketing agency named i To Eye. We've been in business over 20 years. Our clients are small to mid-sized, fairly conservative organizations (examples: a municipal utility company, a hotel brokerage firm, a private school, an automotive aftermarket manufacturer).
The name i To Eye was intended to convey the concept of information (the "i") delivered to the customer's target market (the "eye"). We named the company long before the iPhone, iPod..iEverything branding trend. Because of its current popularity, we don't want the "i" to dominate the logo.
We've designed tons of logos for clients. We cannot, however, seem to get happy with a logo for ourselves. That's where YOU come in, Mr/Ms Design Magician!
HERE IS WHAT WE NEED:
We want a fresh, but not too-trendy look. We have no color or typography restrictions. The logo will be used on our website, printed identity and collateral material and video.
OUR TARGET AUDIENCE IS:
Business people age 30+
WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:
We don't want fussy typography or clip arty-looking illustrations.
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