metchall has picked a winning logo design

For $220 they received 104 design concepts from 14 designers!

  • Award 1
    1 by monotz

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Starts:11-Apr-13 8:33 p.m. GMT

Ends:17-Apr-13 8:33 p.m. GMT


Award 1: $220, was awarded to monotz


JPG, Vector EPS


Preview: crowdSPRING Contract


File 1: logodesignupdate.docx (443.2 KB)

Uploaded on 14-Apr-13 3:16 p.m. GMT

Creative brief

The buyer added updates to the brief. Read them.

What is the exact name you would like in your logo?


What is your industry?

Financial Services

What are the top 3 things you would like to communicate through your logo?

Customers should feel like they are at a site that offers the reputability of highest quality bank, but at the same time have the exciting opportunity to buy shares of virtual power plants.

1. Security/reputability
2. It's related to renewable energy (solar & wind) (somehow incorporating visualizations of these energy sources in logo could help.)
3. Its a platform to make investments & trades

Overall we want the logo to communicate that the company offers a reputable investment platform, where investors are offered ownership interest in different types of power plants, particularly wind & solar.

What logo styles do you like (image + text, image only, text only, etc.)

SunFunder, Ventureloop, ING Direct, Etrade, Lendingclub, Scottrade, old sharebuilder logo

Do you have any other info or links you want to share?

Other relevant companies in the space are, sunfunder. Tangerinepower or energy in common, is an example of a logo we do not like in the space.

Brief updates

By crowdSPRING on 14-Apr-13 3:16 p.m. GMT
The buyer has uploaded a new file in this project. You can download that file in the DETAILS tab.
By metchall on 15-Apr-13 1:32 p.m. GMT
I would just like to say that we are open to seeing any take on the logo. If there is anyway to come up with something creative that is really simple it's what we are looking for. The logo is a good example. also is decent one.


By metchall on 15-Apr-13 1:41 p.m. GMT
We've been talking more about the ways to portray electricity and a market and have some ideas that we would like to see if possible.

Something simple that can be both the symbol for electricity like a lightening bolt, but also looks like the line of a graph going up like the return on a good investment.
By metchall on 15-Apr-13 8:57 p.m. GMT
We are really liking the new entries.

One variation that would be interesting to see is some sort of simple three color logo that is basically a square, with an electricity bolt doubling as a trend line moving up.