What is the exact name you would like in your logo?
Odyssey Translator® The Language Calculator™
What is your industry?
Software and InfoTech
What are the top 3 things you would like to communicate through your logo?
We need a logo design for an iPhone app company called Odyssey Translator® The Language Calculator™. We develop iPhone apps that teach users how to speak foreign languages in a fun and innovative way - we split the words in travel phrases into parts, and the interface resembles a calculator. Our apps can be found on the iTunes Store under the names "Odyssey Translator Spanish Free," "Odyssey Translator Spanish," "Odyssey Translator French Free," etc. We currently sell apps that teach Spanish, French, Italian, German, Mandarin Chinese, and Brazilian Portuguese. Odyssey Translator wants a logo that is fun, colorful, clean, and makes a clear relationship between the slogan, “The Language Calculator,” and the logo. We need a logo that's strongly related to the concepts of communication, culture, travel, and language learning. We love the category icons that we use in the app and would like the logo to match their fun feel. We need a color option, a black and white option, and designs with and without the slogan: The Language Calculator™.
What logo styles do you like (image + text, image only, text only, etc.)
Pictorial/Combination logos, emblem logos, and wordmark logos.
Do you have any other info or links you want to share?
We intend to use the logo on a business card as well as on iOS devices. We need the logo to be scalable. Our target audience is: Male and Female, College-Age and above, Tourists who are going on a 1-2 week vacation abroad, people who can afford an iOS device. The designer cannot include a country's flag in the logo -- we need the logo to be used universally on all apps. The designer also cannot make a logo that is cold, lacking in color, flat or matte looking, or too serious.
By OdysseyTranslator on 18-Jan-13 2:11 a.m.GMT
After seeing a few of the first designs for this project I wanted to add a note:
A lot of other iPhone language apps on the iTunes Store have logos that either use a speech bubble or a phrase book symbol. We would like our logo to stand out more, and have an icon that uses neither.
We want the logo to be inspired by the idea of an "odyssey." We want people to look at the logo and think about travel and going on a journey. We want them to see the logo and be reminded that, "Yes, I am so excited to go on my vacation, and I have this neat tool to help make my vacation easier abroad."
By OdysseyTranslator on 20-Jan-13 9:21 p.m.GMT
I'm extending the deadline for this project because I need to give more feedback on the designs because I'm not satisfied with them.
By OdysseyTranslator on 21-Jan-13 12:24 a.m.GMT
For future designs, please make sure that you do not make an "app icon."
We need a logo for the brand, not an icon for the app.
Do not put your logo inside a box/square shape as if it were going to be an app icon.
Odyssey Translator team
By OdysseyTranslator on 26-Jan-13 1:10 a.m.GMT
Thanks for your hard work, I'm really loving some of the designs and all your efforts.
We've come to an idea for the design that we really love.
We want an icon that is inspired by Greek culture, since our name is "Odyssey."
Think of, ... the tourist attractions in Greece, iconic symbols of Greek culture, or the epic Homer, or the Greek god of language.
We need the logo to be FUN, and not make customers feel like they are going to have to LEARN. We want the logo to be lighthearted, with lighthearted typography.
Also the words "Odyssey Translator The Language Calculator" will have to be translated into different languages, so keep this in mind when building the logo - the type will need to be editable by us when we localize to other countries.