jsievers has picked a winning logo design

For $375 they received 201 design concepts from 50 designers!

  • Award 1
    S'More v2 by linmac

Over 40,000 of the world's best entrepreneurs and small businesses trust crowdSPRING with custom logo design, web design and writing services. 96% of them recommend that you try us too.

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Starts:18-Jan-13 8:10 p.m. GMT

Ends:7-Feb-13 11:59 p.m. GMT


Award 1: $375, was awarded to linmac


JPG, Vector EPS


Preview: crowdSPRING Contract


File 1: 3-pack-Original-250x25... (14.4 KB)

Uploaded on 18-Jan-13 8:07 p.m. GMT

Creative brief

The buyer added updates to the brief. Read them.

What is the exact name you would like in your logo?

S'more & More

What is your industry?

Food and Beverage

What are the top 3 things you would like to communicate through your logo?

Fun, Artisanal, Retro

What logo styles do you like (image + text, image only, text only, etc.)

image and text
text made into the image

Do you have any other info or links you want to share?

We make homemade, artisanal marshmallows and graham crackers to combine with quality chocolate to create the best s'mores you've ever had. Now we need a logo to match!

We want the logo to convey a sense of fun but not be too cartoon-y. It will appeal to kids but also adults in a more handmade, quality product sort of way. Something to bring back the nostalgia of sitting by a campfire roasting marshmallows.

Brief updates

By jsievers on 19-Jan-13 6:50 p.m. GMT
Please use the ampersand in a fun, creative and somewhat prominent way.

A fairly compact easy-to-recognize logo is what I'm looking for. Something I can put on anything from a business card to product packaging that will pop and still allow me to possibly add to it for packaging needs.
By jsievers on 20-Jan-13 6:57 p.m. GMT
Below is a link to a competitors logo. I do not dislike their logo, but please do not create something too similar to it to avoid confusion and legal issues. I am not afraid to have a picture of a s'more in the logo, just not too similar to this one.


The link below has several logos that I like the style of to give you an idea of the direction we are leaning. Please use them as a guide but obviously not a template.


Also, using fire/flame and/or toasted marshmallows as a theme in the logo is something we are interested in.

By jsievers on 31-Jan-13 7:14 p.m. GMT
I would like more time to continue getting results from my focus groups and see any further submissions.