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Business Info

Business Name

2 Shea

What do you do?

2 Shea, is a cosmetics manufacturer of clinical skin care, body care, and makeup. Our products are sold in doctor's offices, luxury spas and high-end retailers.

What is the exact name you would like in your logo?

2 Shea Clinical

Target Audience

What is your industry?

Beauty

Describe the target audience for your logo

Predominantly sold to women but needs to appeal to both genders.

What are the top 3 things you would like to communicate through your logo?

Crisp, Clean Lines, Clinical

Style and Concept

What logo styles do you like (text only, image only, text and image, etc.)?

Text and images. We like logos that are circular, intertwining, implied (does not have to be so blatant). Some examples of logos we admire are Chanel, Givanchy, Avasiare.com (the main logo not the packaging logo), ToryBurch.com, and TrinaTurk.com.

What colors do you want to see in your logo?

We like the following colors: Tiffany Blue, White/Pearl White, Silver/Chrome and Black. We would like to limit the colors to 1-2.

What colors do you NOT want to see in your logo?

We would like to stay with colors similar to the following: Tiffany Blue, White/Pearl White, Silver/Chrome and Black.

Where will your logo be used (print, website, etc.)?

Will be used in print, on bottle packaging and also on websites. We would like a logo that can be recognized on smaller packaging like mascara as well as larger products like body lotions.

Do you have other info or links you want to share?

This brand logo will be used across several categories of products we manufacture (2 Shea Clinical, 2 Shea body, 2 Shea Cosmetics and 2 Shea Organic). We would like the text "2 Shea Clinical" to be below the logo.

Materials

Contract
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