serotonin has picked a winning logo & business card design

For $450 they received 55 design concepts from 14 designers!

  • Award 1
    Design logo LECHNER Custom Woodworks by TOBE

Over 40,000 of the world's best entrepreneurs and small businesses trust crowdSPRING with custom logo design, web design and writing services. 96% of them recommend that you try us too.

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Starts:23-Sep-13 11:59 p.m. GMT

Ends:29-Sep-13 11:59 p.m. GMT


Award 1: $450, was awarded to TOBE


JPG, Vector EPS, Layered PSD


Preview: crowdSPRING Contract


File 1: 20130918_203553.jpg (770.0 KB)

Uploaded on 23-Sep-13 11:52 p.m. GMT

Creative brief

The buyer added updates to the brief. Read them.

Business Name

Lechner Custom Woodworks

What do you do?

High-end custom woodworking for commercial (think irish pub) and residential

What is the exact name you would like in your logo?

Lechner Custom Woodworks

You'll receive designs for biz cards, letterhead and envelopes.

Please also include the logo in a separate file.

What is your industry?


Describe the target audience for your logo and stationery

This is for an established business of 20 years. The target audience are folks looking to have a high-end bar added to a restaurant, in a commercial setting. On the residential side, we service clients who invest on a much broader range of thousands up to six-figures in some cases. The business also does custom mill-work and doors as well as custom order furniture.

What 3 things would you like to communicate to your audience through your logo and stationery?

- Well established
- Reputable
- Quality, custom products

What logo and stationery styles do you like (text only, image only, text and image, etc.)?

Text and image please

What colors do you want to see in your logo and stationery?

Please see the attached logo, unfortunately the flash blew the color out. Looking on a color corrected monitor, it's pretty close to RGB #172aa0

What colors do you NOT want to see in your logo and stationery?

It's a woodworking business, use your best judgement there.

What adjectives should best describe your logo and stationery?

commercial, custom, high-quality, detailed, natural, skillful

Where will your logo be used (print, website, etc.)?

print and web

Do you have additional info or links you want to share?

The hammer that is shown in the attached image, should be included. You're free to redesign the hammer, but the customer has that as part of their branding so please keep that in mind.

Brief updates

By serotonin on 25-Sep-13 3:07 a.m. GMT
Client suggested they like the slightly italicized font in #7