Publishing & Media
About Your Company
Website is www.TheBadDaddy.com, "Unconventional wisdom for free-thinking parents in America". Right now it's a blog, but will begin to aggregate other content and publish/license media products like books/ebooks.
Screen / Digital
Preferred Logo Style
Colors to Explore
Must be included: "BadDaddy" May be included: "question authority" and/or full URL "TheBadDaddy.com".
Consider using anarchy symbol for the A or As in BadDaddy, and having the tagline "question authority" is probably good. Also, since it's a parenting site, having a dad and kid (stick figures) holding hands might be good. Or putting a smiley face somewhere with a smirk. The site is designed to be humorous so upbeat is good. I'm not sure if these ideas will play out well, so please don't be confined to them. Take a look at the site www.thebaddaddy.com and bring your own ideas too. Thanks!
Top 3 Things
Read/relate to our site/logo to (a) laugh/commisserate as parent who is overmarketed to, (b) question authority, (c) call BS on the parenting establishment.
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