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LET ME TELL YOU ABOUT US:
The Kev Group are Specialists in School Activity funds, and Partners in Peace of Mind. We provide solutions for the educational sector (K 12) that help prevent school activity fund fraud, increase accounting visibility and ease the stress of busy school office environments. Our solutions are set apart by their ease of use, breadth of functionality and our exceptional customer support and training. We pride ourselves on our ecstatically happy customers and stellar track record for delivering the results our clients need.
HERE IS WHAT WE NEED:
We are looking to modernize our logo with a more timely design that emphasizes our ability to assist school support staff do their job better while achieving the primary goal of providing visibility and secure financial processes to district level employees. We would like to convey our differentiators of attention to customer need, ease of use, and transparency of information. In addition, as our company now processes online payments, we will need to look secure and solid, bold and knowledgeable as well as a good partner to work with.
OUR TARGET AUDIENCE IS:
We target executives and managers in the finance groups of school districts across North America. We also provide solutions for support staff at schools, including book keepers and cash handlers. All of our customers are in the education industry, and we are deployed to elementary, middle and high schools.
Our other very important audience is parents of the children who go to our customers schools. They will be seeing our website and our logo when they attempt to make payments online.
WE LIKE THESE DESIGNS:
CrossPoint and Quest (attached pictures) have cool logos next to the name. Our name of KEV Group does not always make for the best logo, but a cool graphic next to the name KEV might work (but not necessary)? Both are blueish which represents sturdiness and has to do with money, which all of our solutions do. We like Quests shaded colors in the graphic and the use of tone on tone, it is subtle.
Zedmo (attached) also caught our eye. We think it is a bit too informal for us but we like the simple graphic with the name next to it.
Harvest Financial Planning (attached) is also similar to what we are looking for, we don't like how flowery it is but we could add our slogan Specialists in School Activity Funds; Partners in Peace of Mind if applicable.
We are very open however and can use some good creative ideas.
WE ABSOLUTELY MUST HAVE THIS IN OUR DESIGN:
A color logo and a black and white version for online material and printed documents. Vector based graphics are required.
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