LET ME TELL YOU ABOUT US:
My brother Chris needs a logo & identity package for his business "Chris Cox Counseling" - he is a self-employed marriage and family therapist in Chico, CA.
I am a project manager at an advertising agency, and am helping him get this project done.
I asked him to write down some words that the brand should convey:
HERE IS WHAT WE NEED:
He would eventually use the logo on a brochure, stationary, business cars, on a website (domain: chriscoxcounseling.com - but nothing is there currently), and other generic things like his office door, and eventually maybe a t-shirt or hat.
He wants to "re-purpose" the logo in the attached PDF with the following changes/additions:
1) add a baby in arms to one of the adult figures
2) add a compass or compass-like image that encircles the family
3) colors should be "cardinal and black" (his high school colors)
4) biz name "Chris Cox Counseling" should be integrated into the logo
OUR TARGET AUDIENCE IS:
People needing family therapy. They need to feel safe, nurtured, and that Chris will help them heal.
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