LET ME TELL YOU ABOUT US:
I'm an independent consultant living in Canada's National Capital Ottawa, Ontario. I work with clients from around the world write meaningful web content about complex ideas. The company has three main offerings:
- Web Content Writing - crafting the message for visitors to any web service based on information already on their site. Updating keywords and creating meaningful links between any organization's (private and public sector) content.
- Web Content Strategy - I help businesses understand how to re-shape information, providing greater context to the content provided.
- The last part of my company centers around Internet Business Strategy. This is the enterprise approach to content and helping bridge the divide between multiple web services so client and customer are able to clearly communicate.
HERE IS WHAT WE NEED:
I require a complete re-branding of my current company logo at http://www.digitalword.com
Feel free to modify the colors, font, and overall look and feel of the logo.
I'm looking for a design that is a modern "web 2.0" look with a glossy look and not flat.
This logo will be used on the website as the main logo. The logo will also be used to send to print companies to be placed on larger banners for workshops and conferences where I'll be presenting. Therefore the format needs to be able to expand and shrink without distortion across both web and print mediums.
I will also need a two-sided business card that follows the branding of the logo you create. I will require the following details on the front of the card:
Address: 323 Coventry Road Suite 2 Ottawa, Ontario K1K 3X6
Telephone: +1 613 882 8020
The back of the card should contain my company logo plus the tag line "Web Content That Clicks!"
* A report cover sheet with table of contents such that I can update it using title tags
* fax cover sheet
(all in MSWord .doc with spell check in US English)
OUR TARGET AUDIENCE IS:
I work with web development companies as well as private and public sector organizations in Canada and around the world. I want them to believe that DigitalWord is the premiere content creation company in the world (longer term goal). I work with www.iaconsultants.ca in providing Information Architecture and User Experience solutions for clients in both sectors. There is an overlap between all of my services and those of i.a. consultants
Working with the President of i.a. consultants we are working at building workshops around North America and will be presenting at colleges and universities throughout North America on the topic of Business strategy for creating web content that speaks to the needs of the people for whom the information is intended.
WE LIKE THESE DESIGNS:
WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:
No flat designs - the logo and business cards should be modern and clean.
Would like to try and keep red in the logo (not absolutely necessary - just a nice to have)
Logo font should reflect our objective to help clients clearly communicate - ensure the logo and the text are very easy to read
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