Default Route, Inc. is an IT services company specializing in managed application hosting, IT implementation consulting and systems/network engineering.
We will need an original logo along with a stylized font company name which can be reproduced along with the logo or standalone. We intend to print double-sided business cards for the business, so graphical representations of front and back are welcomed. We would like a recommended color palette for sites we will code ourselves upon receiving your product. We will need favicon sized representations of the logo all the way up to high res illustrator or other for print and marketing materials. We have a limited set of requirements for the look and feel, which are detailed below.
1.) Very Web 2.0, highly stylized and original.
2.) Logo needs to be scalable. Alternative versions are acceptable if
they are meant to satisfy a common size that will not look good under
3.) Portable formats, for print, web, mobile, etc.
4.) Inc. does not have to be in the logo.
5.) Corporate holding company in addition to service provider. Design should
be somewhere in the middle between in-your-face and conservative.
Should not be cheesy. Logo can incorporate any of the following to
* A vector or arrow, to indicate a path.
* A road.
* A finger pointing.
* Binoculars or a telescope/looking glass
Thanks. We look forward to working with you!
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