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Business Info

Business Name

The business name is 'Nest Wealth'

The emphasis is on the word Nest.
Name might change to Nest Wealth Solutions or Nest Wealth 'something' so please keep that in mind as you design.

What do you do?

We represent a new era in wealth management.
We provide a solution that is much less expensive than the current status quo and also provides transparency to the end investor. Our goal is to keep as much money as possible in the investor's pockets.
This is the wealth management solution for everybody that doesn't know what to do or feels like they are being taken advantage of in the current industry.
The reason we have chosen the word Nest is because it is approachable, slightly different and has some connection in certain people's minds with 'Nest Egg'.
While most of this service is provided online, the name and logo of the company should make it feel personable and warm.

What is the exact name you would like in your logo?

Nest Wealth (Focus on 'Nest')

You'll receive designs for biz cards, letterhead and envelopes.

That is fine

Target Audience

What is your industry?

Financial Services

Describe the target audience for your logo and stationery

Average Investors in the age range from 35+ all the way up to baby boomers.

What 3 things would you like to communicate to your audience through your logo and stationery?

A sense of openness and fairness
Stability
A sense that while we are managing money we are also not stodgy or traditional

Style and Concept

What logo and stationery styles do you like (text only, image only, text and image, etc.)?

Text Only or Text & Image

What colors do you want to see in your logo and stationery?

Completely Open

What colors do you NOT want to see in your logo and stationery?

Red

What adjectives should best describe your logo and stationery?

Friendly
Trusted
Intelligent

Where will your logo be used (print, website, etc.)?

All

Do you have additional info or links you want to share?

None

Materials

Contract
Files

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