Eustress Marketing Coaching
What do you do?
Provide senior marketing counsel to smaller up and coming companies with little in house marketing experience.
What is the exact name you would like in your logo?
What pieces of stationery do you need designed (biz cards, letterhead, etc.)?
Biz Cards mostly, ID must work on the web also
What is your industry?
Describe the target audience for your logo and stationery
CEOs of smaller companies and the marketing community
What 3 things would you like to communicate to your audience through your logo and stationery?
innovative take on marketing consulting
Senior marketing help is available
Style and Concept
What logo and stationery styles do you like (text only, image only, text and image, etc.)?
prefer word treatments versus image based logos
What colors do you want to see in your logo and stationery?
What colors do you NOT want to see in your logo and stationery?
What adjectives should best describe your logo and stationery?
businesslike but wrapped in the right amount of "positive" energy (see def of Eustress below)
Where will your logo be used (print, website, etc.)?
print - biz cards mostly and web
Do you have additional info or links you want to share?
Eustress means positive stress. Good stress. The type of stress which boosts performance - either physical performance as athletes experience or performance at work when guided in a constructive mentoring type relationship.
Also, as opposed to consulting, marketing coaching is more hands on, helping do what needs to be done and also grows the marketing talent and function within the organization.
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