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LET ME TELL YOU ABOUT US:
Revelar Research is a brand new qualitative market research company. In it's simplest form the company helps build better brands through conversation.
Most of my business will consist of moderating focus groups and 1-1 interviews for pharmaceutical and biotech companies...but I will also be pursuing more traditional consumer work.
The point of differentiation is myself, as very few (if any) marketing directors "cross the glass" to become moderators. That true marketing experience will allow me to ask better questions, and get powerful insight in an efficient manner.
My goal is to become the most sought after, busiest, most respected and highly compensated moderator in the business....and the logo should reflect that (to the extent that it can).
For the record, revelar is both spanish and italian for "to reveal".
HERE IS WHAT WE NEED:
1.) Logo
2.) Business Card
3.) Letterhead
OUR TARGET AUDIENCE IS:
Market Research Managers and Brand/Marketing Managers at large companies.
They should think "experienced, flexible, talented"
WE LIKE THESE DESIGNS:
I prefer serious over playful. My website design is a simple dark grey tone with high quality B&W photos as the banner. That being said, I am working with marketers and not accountants or lawyers, so I am open to bold uses of color and other style elements.
I liked the range of ideas present in the tremble photography job earlier this month.
WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:
Please, no overly trite references to "listening or speaking"....megaphones, ears, mouths, etc.
It should, however convey a nice balance of expertise and personality.
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