LET ME TELL YOU ABOUT US:
Fisher Roofing offers comprehensive, quality roofing services.
HERE IS WHAT WE NEED:
We need a new logo to reflect the professional, quality nature of our work. Our current logo looks cartoonish and amateur - although it reflects our hard work ethic well.
Our current logo can be seen at www.jimfisherroofing.com. We are dropping Jim from our business identity - so the logo would reflect Fisher Roofing.
OUR TARGET AUDIENCE IS:
Trade Customers (Commercial Builders, Construction Companies) and Residential Homeowners.
We want our customers to think Reliable, Hard working, Quality, Fair.
We do not want a logo that positions us as "high end in terms of pricing".
WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:
A strong visual element (icon) to the logo is essential. we get great recognition from our trucks - so something we can place on these. We prefer clean non cursive fonts that are clear to read (when trucks might be moving).
We would like to have some font choices for the slogan
"everything your roof needs is under ours" - We don't have the final slogan yet - but we'll send this to the selected designer to set.
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