• Award$400
  • Entries92
  • Creatives22

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Business Info

BUSINESS NAME

Mariposa Development Partners (MDP), LLC.

WHAT DO YOU DO?

Real estate acquisition, entitlements, and development.

Target Audience

WHAT IS YOUR INDUSTRY?

Real estate development

DESCRIBE YOUR AUDIENCE

Target audience is two-fold.
1. Financing partners are a primary target and include institutional lenders, banks, real estate equity funds, and private individual investors.
2. Government agencies, including local cities, state, and federal agencies that control permitting and entitlements for real estate development projects.

WHAT ARE THE TOP 3 THINGS YOU WOULD LIKE TO COMMUNICATE TO YOUR AUDIENCE?

1. Depth of experience and longevity.
2. Professionalism and commitment to results.
3. Trust and reliability.

Style and Concept

WHAT STYLES DO YOU LIKE?

The brand is primarily focussed on audiences that are not interested in seeing extremely creative, "cool" looking brands, but are more interested in seeing a brand that communicates deep trust, experience, and reliability. I like the idea of a modern brand, but do not want the brand to appear to be the "next best thing" or the current color of the day. I suppose a mix between traditional/institutional themes, with a bit of modern adaptation is something that seems like it would be most appealing to me.

WHAT COLORS DO YOU LIKE OR HATE?

I like blues and greens. I do not like silvers and golds.

ANY OTHER ADDITIONAL INFO? (OPTIONAL)

None.

Materials

Contract
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