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Business Info

Business Name

Jumping Elephants Inc.

What do you do?

The company - Jumping Elephants - is focused on information architecture, user interface and business analysis. JE assists clients in moving from early project concepts to defining user needs through to wireframes, design, build and launch. The two principals have a long and successful record of consulting for the public and private sectors in Canada and the United States.

What is the exact name you would like in your logo?

Jumping Elephants

You'll receive designs for biz cards, letterhead and envelopes.

Logo, business card design (including space for the photos of the elephants/consultants), PowerPoint template, Word template for reports, and Word template for invoices.

Target Audience

What is your industry?

We work in digital media, Web and Intranet.

Describe the target audience for your logo and stationery

Our primary audience at present is the (Canadian) public sector (federal government).

What 3 things would you like to communicate to your audience through your logo and stationery?

1. Everyone knows that elephants cannot jump. Some say it is because they are afraid of heights, but others say they are physically incapable of jumping. Regardless of the explanation, we are called Jumping Elephants as we make the seemingly impossible a reality.
2. We take on complicated projects and situations and work with our clients to:
Make the difficult easy to understand;
Develop actionable recommendations and strategies;
Design well thought-out solutions; and,
Facilitate the implementation through good project management and skilled resources.
3. We will give you the straight talk. We are upfront. We have good relationships and we are growing. We have world class clients because we deliver.

Style and Concept

What logo and stationery styles do you like (text only, image only, text and image, etc.)?

We are pretty open to seeing different ideas come forward.

What colors do you want to see in your logo and stationery?

Again, we are pretty open. We'd appreciate some guidance with respect to palates once the design is complete.

What colors do you NOT want to see in your logo and stationery?

Not too much white, an no pink.

What adjectives should best describe your logo and stationery?

Funky, eye-catching, energetic, professional, competent with a sense of mischief.

Where will your logo be used (print, website, etc.)?

Web, Presentation, Print (reports and invoices) and business cards.

Do you have additional info or links you want to share?

The site will be built using the WordPress theme "Method" (http://www.vivathemes.com/method/method/).

Materials

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