LET ME TELL YOU ABOUT US:
Founded in 1982, New Start has established an important role in the post-rehabilitation industry. As the only program of its kind in the nation, we offer our clients education and living experiences that lead to confident decision making for long-term independence. Through our unique program, New Start frees clients and their families from the burdens of dependence created by a catastrophic event, and offers both the opportunity for a quality life.
New Start removes the barriers that prevent reintegration. Unlike institutional programs, we aggressively pursue self-managed home living. To achieve this end, New Start has in place a health care continuum plan which supports gradually moving our clients to the most independent environment where they can live long term.
HERE IS WHAT WE NEED:
Company's current logo is outdated and needs a complete update to freshen up the brand image. Once a logo for the main company (New Start Homes, Inc.) is decided, slight variations will need to be created for the 2 other subsidiaries (New Start Home Health Care, Inc. and New Start Home Medical Equipment, Inc.)
Here is the company's slogan:
New Start Homes
The leader in catastrophic injury rehabilitation,
community reintegration and self-managed living.
OUR TARGET AUDIENCE IS:
Potential customers who are disabled and their families, Healthcare professionals
WE LIKE THESE DESIGNS:
We like the idea of "Circle of Life".
Here are some key words that may be used to draw inspiration from:
control of life
quality of life
rehab/strengthen and heal
create new life
freedom in life
Customer would like a very simple design, but will still get the message across.
Some new logos/designs that we like:
WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:
The shared New Start name should be incorporated into the logo design, with the varied 2 company sub names worked into the logo.
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