LET ME TELL YOU ABOUT US:
We are ios financial, www.iosfinancial.com, an online marketplace that connects local/regional banks with small businesses seeking commercial loans, akin to how www.lendingtree.com connects home owners with mortgage lenders, and similar in function to how www.orbitz.com connects travelers with airlines. We utilize proprietary software to create an efficient online service that decreases the cost and increases the efficiency of getting corporate loan approved for small businesses. Our core focus is trust, speed, value, and building relationships. We offer fresh and Innovative Online Solutions (IOS) to the industry, but we also operate within a conservative industry.
HERE IS WHAT WE NEED:
Seeking a creative simple logo for our website (2.0-friendly), stationary, clothing, and signage.
Ideally, the logo would help accomplish the following:
- Business relationships, trust, speed, and business relationships
- The word ios should always be included in the logo, but the word financial doesnt have to be, though wed like to see how it looks with and without the word financial (for pending patent purposes)
-We like the colors blue and green the most, though not a requirement. No pink, purple, or brown please.
-The logo should be easily converted to black & white
-The font should be as unique as possible back slant, etc something that would be clearly differentiated from standard text/font within a logo. Back slant is an example, not a requirement.
-Background color should not be a critical part of the design
- The logo must work equally well on white (primary), black (secondary) or any dark-color background.
- If there are gradients, the logo must function if they are replaced by solid color.
OUR TARGET AUDIENCE IS:
small businesses seeking commercial loans, and small/local banks seeking to give loans to small businesses. Our customers are businesses that value trust and relationships first and foremost. Customers will generally be conservative. Our business is unique because not only do we connect small banks with small businesses, but we also add a ton of value to the process (we are not a craigslist-type of service).
WE LIKE THESE DESIGNS:
I pulled this from another project and also really like the clean and iconic designs in the following link: http://vector.tutspl...signs-deconstructed/
I like the xbox logo because it has the name and an intriguing logo. I like GE logo because the name is part of the logo, which looks like theres energy circulating around the name. I like UBS because the design is simple but effective with the keys included (theme of trusty old keys unlocking potential). I like the Island Records logo because it reminds me of a tropical island, which is ultimately where all bankers and business owners want to end up!
WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:
Unique design with Icon potential.
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