What do you do?
My company creates oil-based skincare. The oils are expertly blended, using a formula of both Plant oils and Essential oils. The brand is quite a niche one, with selective / premium distribution.
What is the exact name you would like in your logo?
OILIXIA active oil skincare. I would prefer oilixia to be in CAPS and the tag line to be all little letters but I am also open to new suggestions! I dont mind whether the logo is just the name itself in stylized text, or if a little logo / image is used alongside the name.
You'll receive designs for biz cards, letterhead and envelopes.
Business card requirements
- Brand name
- Person name
- Phone number
- Email address
Letter Head Requirements
- This will be used for sending invoices and receipts
- There will need to be room for the logo and company details at the header / footer
What is your industry?
Describe the target audience for your logo and stationery
Oilixia attracts a skincare enthusiast. She is between the ages of 25 to 45 years old and often buys premium skincare brands. She knows the benefits of investing in a good skincare regime to prolong the look of youthful skin. She takes time at the end of the day to properly cleanse skincare for her is a daily ritual. She scouts the beauty hall in her department store, and likes to experiment with new brands that she may come across. Most importantly, she wants a product that actually works and expects skincare to give her the results it promises.
What 3 things would you like to communicate to your audience through your logo and stationery?
Style and Concept
What logo and stationery styles do you like (text only, image only, text and image, etc.)?
I like logos that are simple, chic and modern. The logo will need to be very versatile, as it will need to be used on company stationary, email signatures, websites, social media, inner and outer packaging for the products themselves.
I quite like the font style Century Gothic the roundness of this style gives balance to the logo. It is a little tricky, as the word oilixia has a number of wide and narrow letters. Please make it look visually appealing, easy to read and balanced!
What colors do you want to see in your logo and stationery?
Anything that strikes your fancy. I like classic looks something that is timeless and can be applied to packaging / online without it clashing with other colors too much.
What colors do you NOT want to see in your logo and stationery?
No red. Nothing too wild.
What adjectives should best describe your logo and stationery?
Where will your logo be used (print, website, etc.)?
It will be used on company stationary, email signatures, websites, social media & inner and outer packaging for the products themselves.
Do you have additional info or links you want to share?
Nothing more to add for the moment.
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