LET ME TELL YOU ABOUT US:
The Citizen Leader Alliance is an organization designed to bring together major contributors to conservative causes and candidates into a single funding entity. These men/women will come together for board meetings and decide how to best use their combined contributions for political purposes.
HERE IS WHAT WE NEED:
We need a simple vector based logo and business card design. The logo will be used on all correspondence and all print materials for the organization. Ultimately, the colors and logo will be used to create a new web site and be used in presentations and proposals.
OUR TARGET AUDIENCE IS:
My customers are essentially our board members. Think of it as a Men's club...all getting together to smoke cigars, drink scotch and discuss politics. These are powerful and wealthy businessmen who are taking this group very seriously and will want to see a strong logo representing their political organization.
WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:
Go with red as the primary design color. Stay away from blue. We really want this to look strong and manly...but VERY simple. It absolutely must be simple and to the point. Nothing too modern or fancy.
Might we suggest looking at similar groups like Democracy Alliance, Texans for Fiscal Responsibility, American Majority, Texas Watchdog, Texas Public Policy Foundation for inspiration.
Name of the organization: The Citizen Leader Alliance
Color to include: Red
Color NOT to include: Blue
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