• Award$400
  • Entries111
  • Creatives37

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LET ME TELL YOU ABOUT US:

The companys activity is represented by the distribution of fastening and fixing

systems, hand and electric tools. Its the first company that provided these kind of products in

its field of distribution - the north-eastern area of Romania - the counties of Suceava,

Botosani, Iasi and Neamt.

Our products have applications in all the phases of a construction, starting with the

foundation (concrete distance pieces, chemical fixings, electric cement mixer) and finishing

with the roof (autodrillers for the zincate iron and in RAL colors, electric screw driver,

magnetic bits) or painting (paint roller covers, paint brushes, paper band, protection thin

sheet).

HERE IS WHAT WE NEED:

We need a new logo and stationery.

For more information on the company name, please see the attached PDF.

Feel free to experiment with different color combinations (not more than two). We would like

to see some entries with olive, red and grey. This is not a winning criteria, its just something

our client wishes to see. As i said, feel free to experiment with whatever colors you see fit.

This will be a very cool project for all the designers since we will provide feedback and rating

for every entry.

We want the logo to express youth, expansion. Since the company has a young and capable

team, we wish the logo to reflect their enthusiasm. We would like to see something that

stands out, something creative but something a bit corporate-oriented as the same time.

When you are designing the logo, consider the fact that it will be present on the companys

vehicles, so it has to stand out, it has to be recognizable.

We are open to any logo style: graphic, text, or graphic symbol + text.

Oh, and one important thing. Dont use screws, hammers, saws or whatever comes to your

mind when you think hand and electric tools. Its a clichee and we want to avoid that. If by a

miracle you find a way to use those in an extraordinary and amazingly awesome way, go

ahead and make it, well give our feedback once we see it.

Try to be creative, we apreciate creative thoughts.

OUR TARGET AUDIENCE IS:

Resellers, smaller companies or stores that sell fastening and fixing systems, hand and

electric tools.

WE LIKE THESE DESIGNS:

We like designs that incorporate lines mostly. For example: CNN, Seagate, AT&T.

We also like the FedEx logo (noticed the small arrow in the negative space ?) and the

Amazon.com logo. We like the subtle messages these logos send. If you can acomplish

something similar on this project you will have our eternal gratitude (and of course, a big

award).

WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:

Please consider using a modern typeface for the logo. Make it interesting, modify the font if

you have to, just try to avoid the classic fonts.

One last thing, please avoid using the company name in any of your entries/comments on

crowdSPRING since we dont want to be found by search engines.

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