What do you do?
Bowman IT is a consulting company focused on helping businesses to use technology effectively to maximise productivity, deliver consistent results, and prepare for future growth and expansion. We bring big ideas to businesses of all shapes and sizes. We provide technical consulting, strategic consulting, and managed IT services to our customers. See www.bowmanit.com.au for more details.
What is the exact name you would like in your logo?
You'll receive designs for biz cards, letterhead and envelopes.
I require a business card, letterhead - A4, and envelope design (Australian DL - 110x220mm).
The final designer selected will be emailed the details for the stationery (address, telephone etc).
What is your industry?
Professional Services for Legal, Accounting, Tourism, Education organisations
Describe the target audience for your logo and stationery
Men & Women aged 25-50 in positions of power and influence (CEO's, Business Owners, Managing directors, Finance Managers, Lawyers, Accountants, Decision Makers). They have busy lifestyles and draw upon the expertise of others as required - in this case, they draw on Bowman IT to assist them in developing and executing their IT Strategy.
These people are decision makers - they want to build their business.
What 3 things would you like to communicate to your audience through your logo and stationery?
1. We are experts in our field
2. We actually care about the outcomes for our customers - not a fly by night operation but an organisation that works closely and builds long term relationships with our customers.
3. Our customers can trust us with their businesses - we won't do anything to negatively impact them.
Style and Concept
What logo and stationery styles do you like (text only, image only, text and image, etc.)?
I like text & logo images.
www.energex.com.au/__data/assets/image/0... - Like the logo, not the colour scheme
http://www.de.com.au/ - Like the layout, not the colour scheme
http://www.kennards.com.au/ - like the logo composition
What colors do you want to see in your logo and stationery?
No pinks or light colours.
The palette needs to be corporate colours - black, red, silver, gold, gray - these are colours we like for example. The colours need to be reproducible across a range of media including Cinema, Newspaper (so should look ok in Black and White), video, and print (brochures etc).
What colors do you NOT want to see in your logo and stationery?
While I am open to any colour scheme - just don't overuse Blue. No Yellow or Orange. Too many IT companies use blue in their logo. Let's be creative here!
What adjectives should best describe your logo and stationery?
Professional, Confident, Successful, Honest, Creative
Where will your logo be used (print, website, etc.)?
Print, Website, Video
Do you have additional info or links you want to share?
For an idea on what our website looks like and its content - go to www.bowmanit.com.au
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