LET ME TELL YOU ABOUT US:
We are a fresh, creative, innovative, new (network) company called Access to Retailing. Our mission is surprising development of distinctive character. We fulfil our mission through listening to the client and consumer, interpret the information, create new visions and strategies, realise the transformation and raise the concept. We co-create together with the client and work with audiovisual documents to explicit our work.
Access to Retailing is much more then a focus on retailing. Its a way of thinking and working. It stands for a clear long term vision and short term action. Looking at the future and adjust on it at daily basis. We always start with the consumer and his needs. So, we work outside in.
Access to Retailing in a few words that characterize us the most: inspire people, consumer driven, creative way of working and above all result driven.
HERE IS WHAT WE NEED:
We need a powerful and unique logo and brand identity system for our business materials (business-cards, stationary). And it has to work across brochures and our website as well.
We need to be comfortable with the company logo during meetings inside the executive boardroom and it has to stand apart from the other presentation they see.
OUR TARGET AUDIENCE IS:
The target audience includes CEOs in large global consumer companies as well as sales, marketing and HRM executives. We work for companies in retail (for example supermarkets), banking, industry and (profit and non-profit) service-organisations like ministries, hospitals and cable service companies.
We need to be comfortable with the company logo during meetings inside the executive boardroom and it has to stand apart from other presentations they see.
WE LIKE THESE DESIGNS:
We like fonts that are contemporary, modern, fresh and professional. And colours that are modern, creative, full of passion, (and red ;-))
We are going to use the logo as well in full colour as in black and white.
WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:
We are looking for you to inspire us with your creative genius. After all, that's why we're reaching out to you. So, we don't want to be limiting here. WOW! us. Please avoid the clich. We would like to be relevant today and into the future years from now (timeless).
We are looking for a Design with no direct references to the words access of retailing. On the other hand, the name of the company (Access to Retailing), or an abbreviation, has to be incorporated into the design in a fresh treatment (using accentuating fonts or capitalization techniques, but we are not requesting this specifically).
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