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LET ME TELL YOU ABOUT US:

We are two fashionistas based in LA. Our brand will launch as a belt line but will expand to handbags, shoes and eventually clothing. Our main focus is to create a line that is high in quality but bold. Each piece makes a statement. Our belts are handmade, large pieces and are very unique. They are fashion forward but are pieces that, we hope, will stand the test of time. We want to create a brand that conveys a lifestyle of luxury, class and boldness. We would like to be seen in the same ranks of brands like Marc Jacobs, Chloe, Rag & Bone, Stella McCartney..someday. We are aiming to be sold in stores such as Neiman Marcus, Fred Segal, Barneys and high end, trendy boutiques.

HERE IS WHAT WE NEED:

We would like to use the Logo Angel & Ash and also & . Since we want the option to use the ampersand on its own, we will need an ampersand that is an original creation. A piece of art. It will need to be bold enough to stand on its own but will also need to look good with the entire name. We ideally want an ampersand that might be created from 2 a's if possible but if that does not work, a very original ampersand will do. OR If you can create a separate mark A&A..that would be great too.

OUR TARGET AUDIENCE IS:

Our customer is very fashion forward and does not skimp when it comes to style. She is current on all of the newest lines but doesnt follow the crowd. She is sophisticated but is youthful. She reads Elle, W, Vogue, etc. She is simple but likes to be bold in her style. Think Kate Moss- understated style.

WE LIKE THESE DESIGNS:

Gucci, Chanel- but updated

WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:

Want:

-Bold

-Clean

-Unisex Our line will include product for men and women

-Luxurious feel

-Modern

Dont want:

-Floral

-Cartoons

-Angels

-Renaissance look

Materials

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