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LET ME TELL YOU ABOUT US:

Otonum.coms slogan is Autonomous web publishing.

We aim to give our clients, which are typically small businesses looking to have a beautiful web presence, the tools that they need to update the company website themselves without knowledge of HTML.

We set them up with a Content Management System and teach them how to use it. So for day to day changes, anyone who followed a short tutorial can make changes to the site, hence the autonomy emphasis.

Now with a name like OTONUM we see our offer as a way to break free from gravity, like an electron jumping out of its orbit. Would like to illustrate the concept of breaking out of the box, standing out in a crowd, jumping out of orbit.

HERE IS WHAT WE NEED:

I need a Logo that would reflect our values and elements of our offering.

These keywords might help:

breaking out of the box, standing out in a crowd, jumping out of orbit, off the beaten path.

I had toyed with the idea in this first logo you can see in the attachments, but would like to illustrate the concept better, and find a classier font.

I like clean minimalist designs see the list below and for a complete list, and fonts that are timeless and exude a sense of lightness and purity.

Name ingredients:

Otonum = Autonomy, autonomous, self-sufficient

The logo should work :

- in B&W

- in colour

- vertically and horizontally

You will find the information for the business card on the attached file (please use dimensions 2inch x 3.24inch, either vertical or horizontal, surprise me!).

OUR TARGET AUDIENCE IS:

Small businesses looking to have a beautiful web presence, and the capacity to update their website themselves without knowledge of HTML.

We set them up with a Content Management System and teach them how to use it. So for day to day changes, anyone who followed a short tutorial can make changes to the site, hence the autonomy emphasis.

WE LIKE THESE DESIGNS:

As for colors, I am opened to suggestions. You will see I have an inclination toward colorful logos and grayscale type, but this is not mandatory. As long as it harmonizes with a minimalist website backdrop such as the one attached (this website is subject to modifications such as removing the dark gray box where the logo could be placed).

Font references and examples can be found in the links below:

http://www.wolda.org/showcase/logo/801 : Visually magic, you can look at this logo for a while and still find a new angle to look: Outstanding!

http://www.wolda.org/showcase/logo/454 : Great use of colors and transparency, just beautiful and simple

http://www.wolda.org/showcase/logo/518 : Great use of type! And the choice of color is timeless, logo does the trick too! Great work!

http://www.wolda.org/showcase/logo/30 : Love the Font choice and the minimalism of the logo

http://www.wolda.org/showcase/logo/574 : nice edge and good use of type

http://www.wolda.org/showcase/logo/401 : logo is intricate yet light, very well done

http://www.wolda.org/showcase/logo/782 : I enjoy the freehand-like circles

http://www.wolda.org/showcase/logo/414 : Strong concept in clean and monochrome

http://www.rajasandhu.com/images/logos/b... : Enjoyed the type choice and the perspective in the box.

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